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Communicating Critical Incidents Through Video
About The Course
In today’s digital environment, video often becomes one of the most important tools public safety agencies use to communicate during and after critical incidents. From officer-involved shootings to high-profile use-of-force incidents, the way agencies present video evidence can significantly impact public understanding, media coverage, and community trust.
This one-hour TOC Briefing explores practical strategies for creating clear, informative, and responsible critical incident videos that help agencies communicate transparency while maintaining professionalism and legal awareness. Drawing on real-world experience working with public safety agencies across the country, this session will walk through how agencies can effectively use body-worn camera footage, surveillance video, dispatch audio, and supporting visuals to provide context and clarity during complex incidents.
Participants will learn how to structure a critical incident video that helps viewers understand what occurred, why key decisions were made, and how the incident unfolded.
The briefing will also address common challenges agencies face, including editing and redactions, legal considerations, messaging, and producing effective videos even with limited resources or staffing.
Whether you are a Public Information Officer, command staff member, or communications professional, this session will provide practical guidance for using video as a powerful tool for transparency, accountability, and public communication.
In this session, you’ll learn:
Best practices for producing and releasing critical incident videos
How to structure a video timeline that clearly explains what occurred
When and how to incorporate body-worn camera, surveillance footage, and audio recordings
Key considerations for editing, redacting, and protecting sensitive information
Messaging strategies that help provide context while maintaining transparency
Practical production tips for agencies with limited resources or in-house expertise
By the end of the session, participants will leave with a clear framework for planning, producing, and releasing critical incident videos that inform the public, support transparency, and strengthen community trust.
*Webinar Access Link will be provided 3 days prior to the training date.
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