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Strategic Social Media for Public Safety Professionals & Government Leaders

Learn how to build community trust and strengthen relationships by effectively telling your agency’s story. This engaging, one-day training for PIOs and agency leaders covers strategic use of social media, working with traditional media, and practical techniques for amplifying your message. Students explore real-time messaging, managing misinformation, uncovering compelling stories, navigating negativity, and understanding legal considerations, all through interactive exercises designed to prepare your agency to communicate proactively and confidently.
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