FY 2026 FEMA Executive Public Information Officer Week 3
National Disaster & Emergency Management University 16825 S. Seton Ave, Emmitsburg, MD, United StatesWeek 3: E0394: Executive Public Information Application
Note: Event details are provided for informational purposes only and are subject to change. Please verify dates, pricing, and registration details with the event organizer.
Week 3: E0394: Executive Public Information Application
Building off of the FBI-LEEDA Media & Public Relations course, the Master Public Information Officer course moves the participant from the tactical to the strategic level of media and brand management. Participants will spend 4 ½ days exploring; the business model of media engagement, take a deeper dive into cultivating a brand image through internal […]
About The Course
Social media, when utilized effectively, can serve as a vital tool for public safety and government agencies to engage with their communities, recruit new employees, communicate during emergencies, and disseminate important updates. In this course, you will explore advanced techniques, tips, and resources to create polished, captivating, and professional content. By the end of the course, you’ll feel empowered and prepared to enhance your department’s social media initiatives and make a significant impact.
Topics Covered:
Creating engaging photos, videos, and graphics
Writing engaging captions
Developing an effective content strategy
Understanding branding essentials
Navigating legal and policy considerations
Strategies for boosting reach and engagement
Best practices for live streaming
Crafting and sharing news releases via social media
Building and managing social media teams
Utilizing insights and analytics for improvement
Optimizing platform features, settings, and best practices
Recommendations for apps and equipment
To download the course flyer click here.
Travel Information
Airport:
Santa Maria Airport (SMX)
Hotel:
Radisson Hotel Santa Maria(Next to airport)
3455 Skyway Drive
Santa Maria, CA 93455
(805) 357-9891
Hampton Inn Santa Maria
2190 Preisker Lane
Santa Maria, CA 93458
(805) 424-1414
This course examines the role of public information in all-hazards incident management and provides practical training in crisis communication techniques. In a major incident, it is of critical importance that community leaders, incident managers, and Public Information Officers (PIO) are prepared to communicate with the public through traditional and social media. This course focuses on […]
This course is designed to provide students with the skills necessary to be successful as a Public Information Officer. Participants will spend 40 hours exploring topics related to the PIO role. Topics include: PIO role, policy and procedures, brand development, media engagement, crisis communication, managing local and national media stories, emotional intelligence, release of information […]
The National Response Framework (NRF) and the National Incident Management System (NIMS) devote significant attention to the importance of emergency public information. Public Information Officers are key members of the ICS and EOC organizations, and work closely with officials who are part of Multiagency Coordination Groups. PIOs advise the Incident Commander, Unified Command, and EOC […]
This course examines the role of public information in all-hazards incident management and provides practical training in crisis communication techniques. In a major incident, it is of critical importance that community leaders, incident managers, and Public Information Officers (PIO) are prepared to communicate with the public through traditional and social media. This course focuses on […]
The FBI-LEEDA Media and Public Relations (MPR) course is a 4 ½-day intense curriculum developed to assist law enforcement in communication with not only the media, but the communities they serve. The course is suitable for chiefs and commanders who may deal with the media on a regular or ad hoc basis and full-time/part-time Public […]
Building off of the FBI-LEEDA Media & Public Relations course, the Master Public Information Officer course moves the participant from the tactical to the strategic level of media and brand management. Participants will spend 4 ½ days exploring; the business model of media engagement, take a deeper dive into cultivating a brand image through internal […]
To equip participants with the skills needed to be full or part-time PIOs, including oral and written communications; understanding and working with the media; and basic tools and techniques to perform effectively as a PIO, both in the proactive/ advocacy times and crisis/ emergency response.
Law enforcement is under an intense amount of scrutiny for a wide range of policing practices. The modern Public Information Officer is at the crossroads to ensure organizational messaging resonates with the public and demonstrates the value and nobility that police agencies provide to their respective communities. Attendees will receive expert instruction in core competency […]
Building off of the FBI-LEEDA Media & Public Relations course, the Master Public Information Officer course moves the participant from the tactical to the strategic level of media and brand management. Participants will spend 4 ½ days exploring; the business model of media engagement, take a deeper dive into cultivating a brand image through internal […]
