Note: Event details are provided for informational purposes only and are subject to change. Please verify dates, pricing, and registration details with the event organizer.
CAPIO Power Lunch Webinar! Join us for a session on Ethical PR in a High-Pressure Environment on February 17 at 11 a.m. with Mary Ann Pearson, Ed.D., APR, Communication Consultant […]
For EMEAA Members – learn about membership here. Black History Month is both celebration and accountability—remembering the doors that opened, recognizing how access shaped real lives, and committing to protect […]
Upcoming Webinar: Developing a Communications Plan to Support Leadership – Sponsored by Granicus Wednesday, February 18, 2026 | 1:00-2:00 PM ET Meet your Speaker: Judy Pal Former Asst. Commissioner NYPD, […]
Every headline seems to tell the same story: inflation is crushing families, government is broken, the American dream is slipping away, and taxes are too high. Against that backdrop, it’s […]
The Commute That Captivated the World: A New PIO’s Guide to Handling Global Media presented by Brady Casson
Co-Sponsored by Yankee Chapter PRSA and Maine PR Council Wednesday, March 11, 2026 2-3 p.m. ET Virtual Every public relations practitioner worth their salt knows the importance of using research […]
For EMEAA Members. To learn more about joining, click here. Christine Townsend is a communications strategist, author, and international speaker who works with public safety organizations, government agencies, and leadership […]
About The Course
When a crisis strikes, whether it’s a critical incident, large-scale emergency, public demonstration, or natural disaster, public safety agencies must be prepared to communicate quickly, clearly, and effectively. In today’s digital environment, information spreads instantly, and if agencies are not actively telling their story, someone else will.
This one-hour TOC Briefing explores the fundamentals of effective crisis communications for public safety and government agencies. Participants will learn how to prepare for high-stakes situations, manage messaging during rapidly evolving incidents, and communicate with transparency and professionalism when public attention is at its highest.
Drawing on real-world experience working with agencies across the country, this session will provide practical guidance on how to build a crisis communication framework before an incident occurs, strengthen relationships with media and community stakeholders, and avoid common mistakes that can undermine credibility during critical events.
Attendees will also gain insight into how timing, transparency, and consistency play a critical role in shaping public perception and maintaining trust during complex situations.
Whether you are a Public Information Officer, agency leader, communications professional, or command staff member, this briefing will provide actionable strategies to help your organization communicate more effectively when it matters most.
In this session, you’ll learn:
How to prepare a crisis communications framework before an incident occurs
The importance of timing, transparency, and message consistency during emergencies
Strategies for communicating with the media, community members, and stakeholders
How to maintain control of the narrative in a fast-moving information environment
Common mistakes agencies make during crisis communications and how to avoid them
Practical ways to strengthen community trust before, during, and after a crisis
By the end of the session, participants will leave with clear strategies for navigating crisis situations and ensuring their agency communicates with confidence, clarity, and credibility when it matters most.
*Webinar Access Link will be provided 3 days prior to the training date.
Government agencies play a critical role in ensuring that public information is accessible to all. With the updated ADA accessibility standards taking effect on April 24, government communicators are uniquely […]
For EMEAA Members. To learn more about joining, click here. Ashley McDonald is an internationally credentialed public information officer and seasoned media relations professional. She currently serves as PIO for […]
For EMEAA Members. Click here to learn about joining EMEAA. Chief Reardon will discuss first-hand experiences with response, the aftermath of sensitive incidents, and the mental health impact PIO professionals […]
About The Course
Recruiting qualified candidates has become one of the biggest challenges facing public safety agencies today. Traditional job postings and hiring announcements are no longer enough to compete in a shrinking applicant pool. Agencies must learn how to communicate their mission, culture, and opportunities in a way that resonates with the next generation of candidates.
This one-hour TOC Briefing live webinar will explore practical digital strategies that agencies can use to attract, engage, and retain top public safety talent. Drawing from real-world experience working with agencies across the country, TOC Public Relations will share proven approaches for using social media, digital storytelling, and strategic messaging to strengthen recruitment efforts and build stronger candidate pipelines.
Participants will learn how to move beyond basic recruitment posts and instead develop a modern strategy that highlights agency culture, showcases personnel, and provides valuable information that supports candidates throughout the hiring process. From recruitment videos and social media content to candidate engagement and online resources, this session will provide actionable insights agencies can immediately apply.
Whether you are a PIO, social media manager, recruiter, command staff member, or agency leader, this briefing will help you better position your organization to compete for talent in today’s digital landscape.
In this session, you’ll learn:
Why traditional recruiting strategies are falling short in today’s hiring environment
How to use social media and digital content to showcase your agency and attract candidates
The types of recruitment content that resonate most with younger applicants
How to highlight officer and employee stories to build credibility and connection
Strategies for keeping candidates engaged throughout the hiring process
Practical ways to support candidates and their families during recruitment
By the end of the session, participants will walk away with clear, practical ideas for improving recruitment messaging and strengthening their agency’s ability to attract the next generation of public safety professionals.
*Webinar Access Link will be provided 3 days prior to the training date.