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Create compelling media content that stands out from the pack. Principal editor and trainer, Julie Shannon, will teach you to draft clear professional media releases that get the pickup they deserve. This course uses real examples from the government, corporate, and not-for-profit sectors. This in-depth session with plenty of opportunities to ask questions and receive […]
To equip participants with the skills needed to be full or part-time PIOs, including oral and written communications; understanding and working with the media; and basic tools and techniques to perform effectively as a PIO, both in the proactive/ advocacy times and crisis/ emergency response.
The FBI-LEEDA Media and Public Relations (MPR) course is a 4 ½-day intense curriculum developed to assist law enforcement in communication with not only the media, but the communities they serve. The course is suitable for chiefs and commanders who may deal with the media on a regular or ad hoc basis and full-time/part-time Public […]
The National Response Framework (NRF) and the National Incident Management System (NIMS) devote significant attention to the importance of emergency public information. Public Information Officers are key members of the ICS and EOC organizations, and work closely with officials who are part of Multiagency Coordination Groups. PIOs advise the Incident Commander, Unified Command, and EOC […]
Building off of the FBI-LEEDA Media & Public Relations course, the Master Public Information Officer course moves the participant from the tactical to the strategic level of media and brand management. Participants will spend 4 ½ days exploring; the business model of media engagement, take a deeper dive into cultivating a brand image through internal […]
Power of Data: Mastering Social Media Analytics for Strategic Decision Making full brochure 27–31 July 2026 · 50 CPD Points · Mid / Advanced Career. Limited seats per cohort — register directly with PRSK. Digital Marketing Concepts – Explore the role of social media analytics within the broader context of digital marketing. Algorithms and Content […]
This course examines the role of public information in all-hazards incident management and provides practical training in crisis communication techniques. In a major incident, it is of critical importance that community leaders, incident managers, and Public Information Officers (PIO) are prepared to communicate with the public through traditional and social media. This course focuses on […]
To equip participants with the skills needed to be full or part-time PIOs, including oral and written communications; understanding and working with the media; and basic tools and techniques to perform effectively as a PIO, both in the proactive/ advocacy times and crisis/ emergency response.
This course is designed to provide students with the essetial skills necessary to be successful as a Public Information Officer. Participants will spend 24 hours exploring topics related to the PIO role. Topics include: PIO role, policy and procedures, media engagement, crisis communication, crisis strategy, managing local and national media stories, Classroom will include lecture, […]
The Texas Public Information Officer Course will provide initial information for those individuals who are employed or appointed by a state agency or local government entity and whose duties include communicating with the public during a disaster regarding the importance of early communication and coordination of crisis information.
The Texas Public Information Officer Course will provide initial information for those individuals who are employed or appointed by a state agency or local government entity and whose duties include communicating with the public during a disaster regarding the importance of early communication and coordination of crisis information.
The Texas Public Information Officer Course will provide initial information for those individuals who are employed or appointed by a state agency or local government entity and whose duties include communicating with the public during a disaster regarding the importance of early communication and coordination of crisis information.