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The FBI-LEEDA Media and Public Relations (MPR) course is a 4 ½-day intense curriculum developed to assist law enforcement in communication with not only the media, but the communities they serve. The course is suitable for chiefs and commanders who may deal with the media on a regular or ad hoc basis and full-time/part-time Public […]
This course examines the role of public information in all-hazards incident management and provides practical training in crisis communication techniques. In a major incident, it is of critical importance that community leaders, incident managers, and Public Information Officers (PIO) are prepared to communicate with the public through traditional and social media. This course focuses on […]
The 4th Annual Public Sector Comms Week is Australia’s leading gathering for government communication professionals. Over three days, the event brings together 250+ public sector communicators from all levels of government to strengthen trust, build capability, and elevate the impact of public communication.
Delegates will gain practical insights into translating complex policy, managing crises, countering misinformation, and building community confidence, all while navigating tighter budgets and increasing expectations. The program delivers actionable tools across three streams: External Communications, Internal Communications, and Digital & Social Media.
Learn how top brand marketers are using AI to drive performance and scale Hear from senior executives from cross-industry brands share how they’re investing in AI and how it’s transforming their marketing strategies. Gain practical knowledge and skills immediately applicable to your work, and get expert feedback to help refine your strategies. Determine how and when to […]
This performance-level web-based course is designed for individuals in the public and private sectors who are responsible for gathering and disseminating disaster-related information and who would like to increase their knowledge and understanding about social media and its uses during crisis communication to support organizational preparedness, response and recovery efforts.
The Sport and Special Event Public Information and Emergency Notification course brings planners, operators, public information professionals, government, public safety, and marketing professionals together in an effort to prepare and/or enhance venue and event communication programs. The course prescribes best practices to common communication pitfalls and provides flexible and scalable solutions to a wide-range of […]
About The Course
In today’s digital environment, video often becomes one of the most important tools public safety agencies use to communicate during and after critical incidents. From officer-involved shootings to high-profile use-of-force incidents, the way agencies present video evidence can significantly impact public understanding, media coverage, and community trust.
This one-hour TOC Briefing explores practical strategies for creating clear, informative, and responsible critical incident videos that help agencies communicate transparency while maintaining professionalism and legal awareness. Drawing on real-world experience working with public safety agencies across the country, this session will walk through how agencies can effectively use body-worn camera footage, surveillance video, dispatch audio, and supporting visuals to provide context and clarity during complex incidents.
Participants will learn how to structure a critical incident video that helps viewers understand what occurred, why key decisions were made, and how the incident unfolded.
The briefing will also address common challenges agencies face, including editing and redactions, legal considerations, messaging, and producing effective videos even with limited resources or staffing.
Whether you are a Public Information Officer, command staff member, or communications professional, this session will provide practical guidance for using video as a powerful tool for transparency, accountability, and public communication.
In this session, you’ll learn:
Best practices for producing and releasing critical incident videos
How to structure a video timeline that clearly explains what occurred
When and how to incorporate body-worn camera, surveillance footage, and audio recordings
Key considerations for editing, redacting, and protecting sensitive information
Messaging strategies that help provide context while maintaining transparency
Practical production tips for agencies with limited resources or in-house expertise
By the end of the session, participants will leave with a clear framework for planning, producing, and releasing critical incident videos that inform the public, support transparency, and strengthen community trust.
*Webinar Access Link will be provided 3 days prior to the training date.
This eight-hour performance-level course is designed to provide participants with knowledge and skills using social media tools to engage individuals and volunteer organizations for assistance during an emergency. Participants will learn about social media engagement techniques, individual and organizational roles in crisis communication, and Virtual Operations Support Teams (VOST).
The UK’s Flagship Strategic Communication Conference Thursday 14 & Friday 15 May 2026 | The Grand, Brighton In 2026, the lines between corporate reputation, brand purpose, and internal culture have dissolved. For the modern communications leader, navigating this complexity requires more than just agility; it demands a total strategic reset. We bring the industry’s heavyweights to […]
To equip participants with the skills needed to be full or part-time PIOs, including oral and written communications; understanding and working with the media; and basic tools and techniques to perform effectively as a PIO, both in the proactive/ advocacy times and crisis/ emergency response.
Communication is at the heart of building relationships, thus at the heart of good policing. While Public Information Officers, Communications Directors, and such are often pigeon-holed to media relations and social media functions, the insights and skill true strategic communicators bring to the executive are unique and valuable. One of the biggest obstacles of the […]
The FBI-LEEDA Media and Public Relations (MPR) course is a 4 ½-day intense curriculum developed to assist law enforcement in communication with not only the media, but the communities they serve. The course is suitable for chiefs and commanders who may deal with the media on a regular or ad hoc basis and full-time/part-time Public […]