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Public Relations and Media Relations for First Responders

Hybrid Zoom AND In Person Event!
Overview
Communicating with the residents and community members you serve is a critical component in building trust, relationships, and legitimacy in the eyes of those you are sworn to protect. Additionally, building a rapport and managing your relationship with the media that covers your department can lead to consistent news coverage and create an ally when you need to get information out in a timely manner.
Completing this course will teach you:
A basic understanding of Public Relations and Media Relations
Understanding the need to act and communicate quickly during a crisis
Understanding how effective communication builds public trust and legitimacy for your Department
The importance of Media Relations skills and overall Communication
Who is the course for?
This course is intended for Police Chiefs, Fire Chiefs, Command Staff, Public Information Officers (PIOs), and all First Responders looking to advance their knowledge in these areas.
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