BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//PIO Calendar - ECPv6.16.3//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:PIO Calendar
X-ORIGINAL-URL:https://piocalendar.com
X-WR-CALDESC:Events for PIO Calendar
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/New_York
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20250309T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20251102T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20260308T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20261101T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20270314T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20271107T060000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260311T130000
DTEND;TZID=America/New_York:20260311T140000
DTSTAMP:20260604T201334
CREATED:20260211T224816Z
LAST-MODIFIED:20260211T224816Z
UID:10000273-1773234000-1773237600@piocalendar.com
SUMMARY:NIOA Webinar: The Commute That Captivated the World: A New PIO’s Guide to Handling Global Media presented by Brady Casson
DESCRIPTION:The Commute That Captivated the World: A New PIO’s Guide to Handling Global Media presented by Brady Casson
URL:https://piocalendar.com/event/nioa-webinar-the-commute-that-captivated-the-world-a-new-pios-guide-to-handling-global-media-presented-by-brady-casson/
LOCATION:TBD\, United States
CATEGORIES:Webinar
ORGANIZER;CN="National Information Officers Associaton (NIOA)":MAILTO:info@nioa.org
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260311T140000
DTEND;TZID=America/New_York:20260311T150000
DTSTAMP:20260604T201334
CREATED:20260214T225021Z
LAST-MODIFIED:20260216T182303Z
UID:10000282-1773237600-1773241200@piocalendar.com
SUMMARY:Beyond Measuring Outputs to Measuring Behavioral Outcomes: The Latest Trends In Measurement & Evaluation
DESCRIPTION:Co-Sponsored by Yankee Chapter PRSA and Maine PR Council \n\nWednesday\, March 11\, 2026\n2-3 p.m. ET\nVirtual\n\nEvery public relations practitioner worth their salt knows the importance of using research to establish a baseline\, understand perceptions of key stakeholders\, predict likely behaviors\, measure trust\, and show that our work makes a difference by improving business results based on data. \nIn this one-hour “lunch and learn” hosted by the Yankee Chapter PRSA and Maine PR Council\, leading research experts with decades of experience will discuss the latest studies in media measurement\, the impact of AI search engines\, and the use of research to drive public policy. You will leave with new thoughts on how to bring the value of measurement to your work as a PR expert.
URL:https://piocalendar.com/event/beyond-measuring-outputs-to-measuring-behavioral-outcomes-the-latest-trends-in-measurement-evaluation/
LOCATION:Virtual
CATEGORIES:Webinar
ORGANIZER;CN="Yankee Chapter PRSA":MAILTO:info@yankeeprsa.org
END:VEVENT
END:VCALENDAR